Privacy Policy

This Privacy Policy explains how Sportkation (“we”, “us”) collects, uses, and protects your personal data when you visit sportkation.com or book one of our pickleball retreats. We automatically measure visits to our public website and marketing performance.

Information we collect

• Booking details you provide directly: name, email address, phone number, party size, dates, selected package and add-ons, and any message you send us.
• Usage data collected automatically: pages viewed, approximate location, device and browser information, and how you interact with the site.

How we use your information

• To process and manage your booking and contact you about it.
• To respond to your enquiries and provide customer support.
• To measure and improve our website and marketing performance.

Analytics & advertising

We use the following third-party services, which may set cookies or receive event data to help us understand traffic and the performance of our advertising:

• Google Analytics — website traffic and usage measurement.
• Meta Pixel & Conversions API — to measure the effectiveness of our Facebook and Instagram advertising and to show relevant ads. Contact information shared with Meta via the Conversions API is hashed before transmission.

Google Analytics and Meta Pixel start automatically on public pages of sportkation.com, without a cookie consent prompt. They measure page visits, navigation and contact clicks, scroll depth, active engagement time, FAQ and video interactions, search result counts, and booking or quiz steps. We do not send search text, form field values, or quiz answers through this interaction tracking. Private guest pages and staff areas are excluded. Browser settings and content blockers may prevent some measurement.

For new website enquiries, we store attribution so that later booking milestones and fully paid purchases can be measured through Google Analytics and Meta Conversions API. Meta attribution is kept for up to 180 days. Google Ads storage and advertising personalisation remain disabled in our Google Analytics integration.

You can opt out of personalised advertising through your Meta ad preferences and Google ad settings.

Data sharing & retention

We do not sell your personal data. We share it only with service providers that help us operate (e.g. analytics and advertising platforms named above, and our email and hosting providers), and where required by law. We keep booking data only as long as needed to provide our services and meet legal obligations.

Your rights

You may request access to, correction of, or deletion of your personal data, and you may object to certain processing. To exercise these rights, contact us using the details below.

Contact

For any privacy questions or requests, email booking@sportkation.com.